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    <title>Greater Than One Blog</title>
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    <id>tag:blog.greaterthanone.com,2008-07-10://1</id>
    <updated>2009-04-07T21:41:42Z</updated>
    <subtitle>Greater Than One Blog</subtitle>
    <generator uri="http://www.sixapart.com/movabletype/">Movable Type Open Source 4.12</generator>

<entry>
    <title>Time to Protect Your Best Customers</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/04/time-to-protect-your-best-cust.html" />
    <id>tag:blog.greaterthanone.com,2009://1.197</id>

    <published>2009-04-06T21:23:37Z</published>
    <updated>2009-04-07T21:41:42Z</updated>

    <summary>ADOTAS &#8212; Studies of recessions dating to the 1920&#8217;s prove that marketing aggressively in a down economy can increase market...</summary>
    <author>
        <name>Steve L.</name>
        
    </author>
    
        <category term="Pharma &amp; healthcare marketing" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Relationship marketing" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Social networking" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="crm" label="crm" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[ADOTAS &#8212; Studies of recessions dating to the 1920&#8217;s prove that marketing aggressively in a down economy can increase market share substantially more than during good times.<br /><br />A top best practice in tough times is fiercely protecting your loyal customers, making Customer Retention Marketing more important today than ever. Put your customers at the heart of your business, and you build a competitive advantage that continues to grow after the economy recovers. Unfortunately, many marketers limit themselves to an outdated, simplistic, and less effective CRM approach. It&#8217;s time to usher in a 21st Century CRM that utilizes the most powerful strategies and tools available, and achieves great success in a weak marketplace.<br /><br /><br /><a href="http://www.adotas.com/2009/04/time-to-protect-your-best-customers/">Read the full article</a><br /><div><br /></div>]]>
        
    </content>
</entry>

<entry>
    <title>David Merrill: Siftables, the toy blocks that think</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/03/david-merrill-siftables-the-to.html" />
    <id>tag:blog.greaterthanone.com,2009://1.196</id>

    <published>2009-03-17T15:19:05Z</published>
    <updated>2009-03-17T15:23:14Z</updated>

    <summary>MIT grad student David Merrill demos Siftables -- cookie-sized, computerized tiles you can stack and shuffle in your hands. These...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Digital Media" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Mobile &amp; Gaming" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="advanced" label="advanced" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="gaming" label="gaming" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="learning" label="learning" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="technology" label="technology" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[MIT grad student David Merrill demos Siftables -- cookie-sized,
computerized tiles you can stack and shuffle in your hands. These
future-toys can do math, play music, and talk to their friends, too. Is
this the next thing in hands-on learning?<br /><a href="http://www.ted.com/talks/view/id/457"><br />Watch the video</a><br />]]>
        
    </content>
</entry>

<entry>
    <title>Pattie Maes &amp; Pranav Mistry: Unveiling the &quot;Sixth Sense,&quot; game-changing wearable tech </title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/03/pattie-maes-pranav-mistry-unve.html" />
    <id>tag:blog.greaterthanone.com,2009://1.195</id>

    <published>2009-03-17T15:03:45Z</published>
    <updated>2009-03-17T15:07:06Z</updated>

    <summary>This demo -- from Pattie Maes&apos; lab at MIT, spearheaded by Pranav Mistry -- was the buzz of TED. It&apos;s...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Digital Media" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Mobile &amp; Gaming" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="advanced" label="advanced" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="interactive" label="interactive" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="mobile" label="mobile" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="technology" label="technology" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[This demo -- from Pattie Maes' lab at MIT, spearheaded by Pranav Mistry
-- was the buzz of TED. It's a wearable device with a projector that
paves the way for profound interaction with our environment. Imagine
"Minority Report" and then some.<br /><br /><a href="http://www.ted.com/talks/pattie_maes_demos_the_sixth_sense.html">Watch the video</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>A Lot of Clicking and Flipping, Just Can&apos;t Get Enough</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/03/a-lot-of-clicking-and-flipping.html" />
    <id>tag:blog.greaterthanone.com,2009://1.191</id>

    <published>2009-03-04T15:29:04Z</published>
    <updated>2009-03-04T15:44:51Z</updated>

    <summary><![CDATA[K-Space is the latest website from K-Swiss Shoes. The site has seamless &amp; smooth interaction moving through space, plus multiple...]]></summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="consumer" label="Consumer" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[K-Space is the latest website from K-Swiss Shoes. The site has seamless &amp; smooth interaction moving through space, plus multiple ways to interact with photos and videos. It's truly, urban, stylish, and dynamic.<br /><br /><a href="http://kspace.kswiss.com/">Visit the site</a><br />]]>
        
    </content>
</entry>

<entry>
    <title>A New Meaning with Online Shopping Cart</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/03/a-new-meaning-with-online-shop.html" />
    <id>tag:blog.greaterthanone.com,2009://1.190</id>

    <published>2009-03-04T15:19:26Z</published>
    <updated>2009-03-04T15:26:05Z</updated>

    <summary>If you miss the tangible feel with shopping online, you may enjoy a little bit more with this Japanese online...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="retail" label="Retail" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="shopping" label="shopping" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[If you miss the tangible feel with shopping online, you may enjoy a little bit more with this Japanese online clothing store, Kikonashi-Hoop.<br /><br /><a href="https://www.kikonashi-hoop.net/">Go Window Shopping</a><br /><br />]]>
        
    </content>
</entry>

<entry>
    <title>CBI&#8217;s Summit on Corporate Communication and Public Relations for the Bio/Pharmaceutical Industry </title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/02/cbis-summit-on-corporate-commu.html" />
    <id>tag:blog.greaterthanone.com,2009://1.189</id>

    <published>2009-02-12T14:58:12Z</published>
    <updated>2009-02-12T15:00:49Z</updated>

    <summary>Virtually every healthcare marketer is trying to determine the role of social media within their brand marketing initiatives, some have...</summary>
    <author>
        <name>Steve L.</name>
        
    </author>
    
        <category term="Pharma &amp; healthcare marketing" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Social networking" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="healthcare" label="healthcare" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="interactive" label="interactive" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="socialnetworking" label="social networking" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[Virtually every healthcare marketer is trying to determine the role of social media within their brand marketing initiatives, some have piloted programs, and a select few have truly succeeded.&nbsp; Uncover the most lucrative social media programs for your brand in this interactive session. Examples from J&amp;Js BabyCenter, Novartis, and others will be shared on the challenges, successes and the lessons learned.<br /><br /><a href="http://cbinet.com/show_conference.cfm?confCode=PC09021">View the conference site</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>A Wish to Change the World through Innovative Ideas </title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/02/a-wish-to-change-the-world-thr.html" />
    <id>tag:blog.greaterthanone.com,2009://1.188</id>

    <published>2009-02-05T16:42:37Z</published>
    <updated>2009-02-05T16:53:24Z</updated>

    <summary>TED Prize session free to the world, live on Webcast tonight, starts at 5pm US Pacific Time.Three incredible people will...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="conference" label="conference" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="ideas" label="ideas" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="innovation" label="innovation" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[<b>TED Prize</b> session free to the world, live on Webcast tonight, starts at 5pm US Pacific Time.<br /><br />Three incredible people will be revealing a wish to change the world. Viewers can participate by emailing in suggestions and questions (to jane@ted.com). <br /><br />TED.com<br /><a href="http://www.ted.com/webcast/watch/event/tedprize">View Webcast (8pm Eastern Time)</a><br /><br /><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>Change Needs Everyone&apos;s Input</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/change-needs-everyones-input.html" />
    <id>tag:blog.greaterthanone.com,2009://1.187</id>

    <published>2009-01-26T16:01:39Z</published>
    <updated>2009-01-26T16:07:34Z</updated>

    <summary>TOYOTA | Why not? Innovation leads to evolution.Start interacting...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="change" label="change" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="community" label="community" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="innovation" label="innovation" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[TOYOTA | Why not? Innovation leads to evolution.<br /><br /><a href="http://www.toyotawhynot.com/#/home">Start interacting</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>The Power of Social Networking</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/the-power-of-social-networking.html" />
    <id>tag:blog.greaterthanone.com,2009://1.186</id>

    <published>2009-01-14T15:59:24Z</published>
    <updated>2009-01-14T16:02:56Z</updated>

    <summary>New Zealand police use Facebook to stop crimePolice in southern New Zealand nabbed a would-be burglar after they posted security...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Social networking" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="socialnetworking" label="social networking" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[<b>New Zealand police use Facebook to stop crime</b><br />Police in southern New Zealand nabbed a would-be burglar after they posted security camera images of him trying to break into a safe on the popular social networking site, Facebook.<br /><br />CCN.com<br /><a href="http://www.cnn.com/2009/TECH/01/14/nz.facebook.arrest/index.html">Read full article</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>Top Gadgets at the Consumer Electronics Show in Las Vegas</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/top-gadgets-at-the-consumer-el.html" />
    <id>tag:blog.greaterthanone.com,2009://1.185</id>

    <published>2009-01-09T20:00:34Z</published>
    <updated>2009-01-09T20:05:34Z</updated>

    <summary>Want a James Bond watch phone, check out the gadgets at the CES tech showBBC NewsWatch video...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Digital Media" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Mobile &amp; Gaming" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="consumer" label="consumer" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="electronics" label="electronics" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="gadgets" label="gadgets" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="tech" label="tech" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[Want a James Bond watch phone, check out the gadgets at the CES tech show<br /><br /><br />BBC News<br /><a href="http://news.bbc.co.uk/1/hi/technology/7819841.stm">Watch video</a><br />]]>
        
    </content>
</entry>

<entry>
    <title>Rebuilding a brand from TV to the web</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/rebuilding-a-brand-from-tv-to.html" />
    <id>tag:blog.greaterthanone.com,2009://1.184</id>

    <published>2009-01-05T19:08:36Z</published>
    <updated>2009-01-05T19:12:31Z</updated>

    <summary>Resurrecting the WB as a Web ContenderWhen TheWB.com launched in August 2008, Warner Brothers executives knew they had something most...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Digital Media" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="brands" label="brands" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="entertainment" label="entertainment" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[<b>Resurrecting the WB as a Web Contender</b><br /><br />When TheWB.com launched in August 2008, Warner Brothers executives knew they had something most start-up sites do not have  a loyal audience base.<br /><br />New York Times<br /><a href="http://www.nytimes.com/2009/01/05/business/media/05network.html">Read full article</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>We Interrupt This Program </title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/we-interrupt-this-program.html" />
    <id>tag:blog.greaterthanone.com,2009://1.183</id>

    <published>2009-01-04T17:47:51Z</published>
    <updated>2009-01-04T17:56:32Z</updated>

    <summary>Hulu, the streaming-video service, offers a new (old?) paradigm for watching TV and movies online.New York TimesRead full article...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Digital Media" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="commercials" label="commercials" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[<span class="summary"></span>Hulu, the streaming-video service, offers a new (old?) paradigm for watching TV and movies online.<br /><br />New York Times<br /><a href="http://www.nytimes.com/2009/01/04/magazine/04wwln-medium-t.html?ref=magazine">Read full article</a><br />]]>
        
    </content>
</entry>

<entry>
    <title>Do you want to have a personal shopping assitant - use your mobile</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/do-you-want-to-have-a-personal.html" />
    <id>tag:blog.greaterthanone.com,2009://1.182</id>

    <published>2009-01-02T01:00:28Z</published>
    <updated>2009-01-02T01:04:15Z</updated>

    <summary>A German supermarket is encouraging customers to scan and ring up their shopping using mobile phones, and check out without...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Mobile &amp; Gaming" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="cellphone" label="cell phone" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="mobile" label="mobile" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="shopping" label="shopping" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[A German supermarket is encouraging customers to scan and ring up their
shopping using mobile phones, and check out without the help of a
cashier.<br /><br />BBC News<br /><a href="http://news.bbc.co.uk/1/hi/technology/7476672.stm">View video</a><br />]]>
        
    </content>
</entry>

<entry>
    <title>Inside the house of the future</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/inside-the-house-of-the-future.html" />
    <id>tag:blog.greaterthanone.com,2009://1.181</id>

    <published>2009-01-02T00:46:32Z</published>
    <updated>2009-01-02T00:50:13Z</updated>

    <summary> Take a look at a vision of how we might live in years to come. The &apos;Living Tomorrow&apos; project...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="future" label="future" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="humanfriendly" label="human friendly" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="interiordesign" label="interior design" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[


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					<!-- body -->
					
	<!-- S BO -->Take a look at a vision of how we might live in years to come. <br /><br />The 'Living Tomorrow' project in Brussels has just opened its revamped concept house of the future. Will these prototype be the digital solutions for the future?<br /><br />BBC News<br /><a href="http://news.bbc.co.uk/1/hi/world/europe/7348940.stm">View video</a><br /> ]]>
        
    </content>
</entry>

<entry>
    <title>Germans create &apos;future hotel&apos;</title>
    <link rel="alternate" type="text/html" href="http://blog.greaterthanone.com/2009/01/germans-create-future-hotel.html" />
    <id>tag:blog.greaterthanone.com,2009://1.180</id>

    <published>2009-01-02T00:32:28Z</published>
    <updated>2009-01-02T00:35:05Z</updated>

    <summary>Scientists in Germany have developed the &quot;Hotel Room of the Future&quot; to show hotels how they can use the latest...</summary>
    <author>
        <name>Hoover C.</name>
        
    </author>
    
        <category term="Creative/cool digital experiences" scheme="http://www.sixapart.com/ns/types#category" />
    
        <category term="Technology" scheme="http://www.sixapart.com/ns/types#category" />
    
    <category term="design" label="design" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="future" label="future" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="hotel" label="hotel" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="humanfriendly" label="human friendly" scheme="http://www.sixapart.com/ns/types#tag" />
    <category term="interior" label="interior" scheme="http://www.sixapart.com/ns/types#tag" />
    
    <content type="html" xml:lang="en" xml:base="http://blog.greaterthanone.com/">
        <![CDATA[<p>Scientists in Germany have developed the "Hotel Room of the Future"
to show hotels how they can use the latest technology to make guests
feel more comfortable.
</p>Steve Rosenberg went along to the laboratory at the Fraunhofer Institute in Duisburg to test the room's hi-tech features.<br /><br />BBC News<br /><a href="http://news.bbc.co.uk/1/hi/technology/7795601.stm">View video</a><br /> ]]>
        
    </content>
</entry>

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